The best CRM for small businesses in Hungary, 2026
There is no single best CRM for everyone: for a Hungarian small company a free plan, a Hungarian interface and Hungarian invoicing usually decide it. This page compares seven CRMs on the same nine questions, from the vendors' own pages; one of them is ours, HelloCRM, marked "us" in the table.
Updated:
Read 2026-10-18. Every claim's source is in the table.
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How do the CRMs compare on the nine questions?
| Question | HelloCRMus | MiniCRM.hu | HubSpot CRM | Pipedrive | Zoho CRM | Bitrix24 | Salesforce Starter |
|---|---|---|---|---|---|---|---|
| A free plan with no time limit | YesFree, for good, no card: contacts, companies and deals, customer…MoreLessFree, for good, no card: contacts, companies and deals, customer portal, tasks, calendar, mailboxes, reports, ai assistant. | NosourceA free trial for a set period. | YessourceNo expiry, with a user and contact limit. | NosourceA 14-day free trial. | YessourceA free edition, with a user limit. | YessourceIts pages state the user limit differently. | PartlysourceStarter has a 30-day trialMoreLessStarter has a 30-day trial; a separate Free Suite exists, up to two users. |
| You pay only for what you add | Yes57 modules one by one, monthly, cancel any time; prices coming soon. | PartlysourceNo public price list: a quote by users, processes and integrations. | YessourcePer hub (Marketing, Sales, Service…). | PartlysourcePlan tiers, plus add-ons priced separately. | PartlysourceThe CRM in editions; Sites and Commerce are separate products. | NosourcePlan tiers, each including the one below. | NosourceOne application, priced per user. |
| Hungarian interface | YesHungarian and English, chosen per person. | Yessource | NosourceHungarian is a content language, not an interface one. | Not statedsourceThe language is selectable; the list is not published. | Yessource | Not statedsourceThe language is selectable; the list is not published. | PartlysourceAn end-user language: setup stays in English. |
| Számlázz.hu or Billingo, with the NAV reporting | YesSzámlázz.hu or Billingo reports the invoice to NAV from your own…MoreLessSzámlázz.hu or Billingo reports the invoice to NAV from your own account, or it goes straight to NAV Online Számla with your company's own technical user. | YessourceA Számlázz.hu integration and an invoicing module of its own. | Not statedsourceNo such app found in its marketplace. | Not statedsourceNo such app found in its marketplace. | PartlysourceA third party's Számlázz.hu connector in the Zoho Marketplace. | Not statedsource | Not statedsourceNone found on AppExchange. |
| A built-in website builder | Yes15 finished multi-page themes, 104 section types, your own domain. | Not statedsourceAn existing website's form can be connected. | YessourceIn Content Hub. | Not statedsourceEmbeddable forms with the LeadBooster add-on. | PartlysourceA separate product: Zoho Sites. | Yessource | Not statedsourceA storefront builder is described, a website builder is not. |
| A built-in shop with cart and checkout | YesCart, stock, card payment, cash on delivery or transferMoreLessCart, stock, card payment, cash on delivery or transfer; an order becomes a contact and a deal. | PartlysourceConnects to an existing shop. | PartlysourcePayment links and invoices; a Shopify integration for a shop. | Not statedsourceThere is a product catalogue. | PartlysourceA separate product: Zoho Commerce. | Yessource | YessourceNot available in every market. |
| Data hosted in the EU | YesGermany (Falkenstein), Hetzner, EUMoreLessGermany (Falkenstein), Hetzner, EU: the cloud version's data and files are in Hetzner's Falkenstein data centre. | Yessource | YessourceA data centre in Germany. | Yessource | Yessource | YessourceEU domain zones are hosted in Frankfurt. | PartlysourceA German region on Hyperforce; not stated for Starter. |
| Can run on your own server | YesThe Self-hosted plan: the same system on your server. | Not statedsource | Not statedsource | Not statedsource | Not statedsourceNo self-hosted edition found for the CRM. | Yessource | Not statedsource |
| A public REST API | YesScoped keys, signed webhooks, an MCP server for AI agents. | Yessource | Yessource | Yessource | Yessource | Yessource | YessourceNot stated for Starter specifically. |
| Name-day greeting automation | YesFrom the contact's first name, by the usual Hungarian name-day…MoreLessFrom the contact's first name, by the usual Hungarian name-day calendar, through the ordinary mail queue. | Not statedsource | Not statedsource | Not statedsourceDate triggers exist (a birthday, say); name days are not mentioned. | Not statedsource | Not statedsource | Not statedsource |
| Árukereső and Árgép product feeds | YesÁrukereső and Árgép feeds, and a Google Merchant Center feed, from the…MoreLessÁrukereső and Árgép feeds, and a Google Merchant Center feed, from the site's own shop. | Not statedsource | Not statedsource | Not statedsource | Not statedsource | Not statedsource | Not statedsource |
In each cell the small link mark leads to the vendor's own page, and its label gives the day it was read (latest 2026-10-18). "Not stated" means the vendor's public pages do not say; prices and limits are left out because they change often.
Who does each one suit?
HelloCRMus
Yes on its own pages (our own product):
- A free plan with no time limit
- You pay only for what you add
- Hungarian interface
- Számlázz.hu or Billingo, with the NAV reporting
- A built-in website builder
- A built-in shop with cart and checkout
- Data hosted in the EU
- Can run on your own server
- A public REST API
- Name-day greeting automation
- Árukereső and Árgép product feeds
MiniCRM.hu
Yes on the vendor's own pages:
- Hungarian interface
- Számlázz.hu or Billingo, with the NAV reporting
- Data hosted in the EU
- A public REST API
HubSpot CRM
Yes on the vendor's own pages:
- A free plan with no time limit
- You pay only for what you add
- A built-in website builder
- Data hosted in the EU
- A public REST API
Pipedrive
Yes on the vendor's own pages:
- Data hosted in the EU
- A public REST API
Zoho CRM
Yes on the vendor's own pages:
- A free plan with no time limit
- Hungarian interface
- Data hosted in the EU
- A public REST API
Bitrix24
Yes on the vendor's own pages:
- A free plan with no time limit
- A built-in website builder
- A built-in shop with cart and checkout
- Data hosted in the EU
- Can run on your own server
- A public REST API
Salesforce Starter
Yes on the vendor's own pages:
- A built-in shop with cart and checkout
- A public REST API
Read 2026-10-18. If those are what you need, that product belongs on your shortlist. Prices, the number of integrations and international reach were not compared. If your team already works in one system, switching takes work: price that in too.
Where is the detailed one-to-one comparison?
How do I move over from another CRM?
Details
- Export contacts to a CSV fileDeals come over as a separate file.
- Load it under Contacts → ImportHungarian and English headers are recognised, you map the rest.
- Check the preview, then run itYou see what will come in before you start. CSV import is on the free plan too.
There are separate guides for MiniCRM.hu, Pipedrive and HubSpot.
Questions
Which is the best choice?
It depends on what matters: if a Hungarian interface and Hungarian invoicing, see the first rows of the table; if an existing international ecosystem, the larger international players. Try it on real data before deciding.
Which ones have a free plan with no time limit?
According to the vendors' own pages (2026-10-18): HubSpot CRM, Zoho CRM, Bitrix24, and HelloCRM.
Which ones have a Hungarian interface?
According to the vendors' own pages (2026-10-18): MiniCRM.hu, Zoho CRM, and HelloCRM. "Not stated" means the vendor does not publish its list of languages.